The number of active mobile customers in relation to the current accounts number was 57% at the end of 2022 (+2,9 p.p. compared to December 2021), which brings the Bank closer to achieving the strategic aspiration of at least 60% in 2024. In addition, the sale of cash loans in remote channels (measured by the share in the number of products sold) increased and at the end of 2022 amounted to 78% compared to 61% in the previous year. Bank Pekao has also started to implement a new CRM system, which is the first such comprehensive CRM implementation in the public cloud in Polish banking sector. With the support of a real-time data processing platform, advanced analytics and cloud solutions, Omnibank CRM will provide customers with the most relevant offers and messages.
- payments for car parks in paid parking zones,
- purchase of a public transport ticket,
- shortcuts widget – personalized look of the website,
- suggested payment options, execution of transfers with a future date, the possibility of renewing the transfer directly from the history of operations, presentation of the status of impaired payments,
- notifications about receipts – the ability to enable PUSH notifications in PeoPay or SMS,
- a new widget on the PeoPay desktop that shows investment products
- access to the PeoPay application for clients of the Brokerage House who have the Pekao24Makler service and do not have an account at the Bank.
- an updated application for the 300+ benefit adjusted to the new requirements,
- applications for the 300+ benefit and Family Care Capital for Ukrainian citizens,
- application for government loan holidays – suspension of mortgage repayments,